Reach new customers and markets

Why you need social selling – Making connections to make sales

  • Time
    60 mins
  • Date
    Recorded October 29th 2015

Thank you

Thank you for registering. The video will be visible shortly.

Watch now

Are you making the most of your social and digital channels? Register to learn how engaging with existing and potential customers can result in referrals, new sales and advocacy.

Register for this On Demand Event to hear internationally-renowned social selling expert Jill Rowley and content expert Paul Gustafson speak about:

  • How using the 5 pillars of social selling can be used to build credibility and nurture relationships with existing and potential customers
  • Why sharing content is not enough to build a relationship
  • How to target in-kind buyers, stakeholders, and influencers using a variety of social channels
  • How you can position yourself earlier in the buying cycle so you are not excluded from the conversation

Social selling is the future of new business and a key to retaining existing customers. Watch to gain insights that will put you ahead of the competition.

Next in playlist

Reach new customers and markets
Social Media. Should you consider scaling back your efforts?

Are you making the most of your social and digital channels? Are the returns worth...

Speakers

Jill Rowley
Chief Evangelist & Founder Jill Rowley #SocialSelling

Jill Rowley eats failure for breakfast so she can dine on success for dinner. She's an entrepreneur, Startup advisor, SaaS pioneer, and professional speaker delivering keynote speeches at company events and industry conferences. When in Sales at Salesforce.com and Eloqua, Jill consistently crushed her quota for 13 years by focusing on helping the buyer, not selling the customer. She's an evangelist for Social Selling and an advocate for the modern buyer.

Paul Gustafson
President TDA Group

High tech executive with broad experience, and proven ability to define and lead effective sales and marketing initiatives. Recently tapped to lead TDA Group as President after leading the firm's sales and services organization, accelerating growth of the business, and facilitating an acquisition by a global media company. Specialties: Refine & articulate high tech business strategy, sharpen messaging, define & execute strategic marketing communications programs, executive leadership.

Jeremy Liddle (Moderator)
Founder Capital Pitch

A Tedx speaker who has won many awards and author of the Book “From Idea to Start-up,” Jeremy Liddle believes entrepreneurial thinking is changing the world. He sits on the G20 task force for SMEs and Entrepreneurship, and regularly consults to various UN agencies, intergovernmental departments and NGOs.

Interested in more events?

Discover what other events are on offer on to you across a range of diverse topics. Our expert speakers are here to discuss how to improve collaboration, better secure your business and ways to reach new customer – plus much more.

Discover More

On-demand

VIEW MORE
group of women celebrating at awards
Telstra Business Awards
Telstra Business Awards
Telstra Business Women's Awards - How to craft a winning entry

This audio session is for the 2017 Telstra Business Women's Award nominees and has been designed to assist you in crafting a winning entry. The moderated session includes a jud...

Expand your e-commerce into a global empire
Reach new customers and markets
Reach new customers and markets
Expand your e-commerce into a global empire

In Australia, one-third of us make online purchases from overseas retailers but not all Australian business are shipping globally. In this Tech Talk, journalist and small busin...

Get set to find more customers online
Reach new customers and markets
Reach new customers and markets
Get set to find more customers online

Did you know that 62% of customers will stop considering a business if they can’t find information about them online? And that’s assuming they know you exist, with 83% of custo...

Celebrating International Women's Day
Telstra Business Awards
Telstra Business Awards
Celebrating International Women's Day

Find inspiration from women who shared powerful stories about their remarkable career journeys. Telstra’s Joe Pollard hosted a special panel of Telstra Business Women’s Award a...