Reach new customers and markets

Expand your e-commerce into a global empire

  • Time
    36 mins
  • Date
    Recorded January 19th 2018

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In Australia, one-third of us make online purchases from overseas retailers but not all Australian business are shipping globally.

In this Tech Talk, journalist and small business owner, Kate Mills breaks down the process of expanding into your business internationally with Ryan Murtagh, CEO of the e-commerce platform, Neto, and Wayne Shelley, company Director of Stuffed With Plush.

In this 30-minute on-demand panel discussion, you will learn:

  • What steps you need to undertake to prepare to ship internationally.
  •  How to leverage marketplaces such as Amazon and eBay to fulfil international orders.
  • How the right e-commerce platform can automate your back-end processes to save you time, money and minimise human error.
  • What the future holds for e-commerce.


Kate Mills
Journalist and small Business owner

Kate Mills is a journalist, speaker, innovator and leader in the not-for-profit sector. Previously the Editor at CFO Magazine and BRW Magazine, she is the founder and CEO of, an online community of highly skilled women who want flexible work opportunities. She is also the CEO of the Financial Executives Institute, a member organisation focused on mentoring and networking for financial executives. Her passions are gender diversity and creative thinking and she leads creative thinking initiatives through her website

Ryan Murtagh
CEO, Neto

Ryan Murtagh is the founder and CEO of retail management platform, Neto. Established in 2009, Ryan built the business based on a need in the marketplace for retail management platform that provides a complete solution for ecommerce, point of sale, inventory and fulfilment. A retailer himself, Ryan understood the industry pain points and sought to provide a platform that could be applied to businesses of all sizes. Evident throughout his life, in his early years, Ryan identified opportunities to operate businesses differently. This saw him become a success story at the age of 14, flipping his school’s tuck shop and selling it back to them. Having owned and operated businesses since his teen years, Ryan’s passion and interest in retail has evolved into a thriving portfolio of success.

Wayne Shelley
Company Director, Stuffed With Plush

Wayne Shelley is the Co-Founder and Director of Opened in 2006, the online store has grown into the biggest and busiest site specialising in Stuffed Animals and Plush Toys. Since opening, Stuffed With Plush Toys has shipped to over 37 countries and over 250,000 customers. Wayne looks after the technical and marketing aspects of the business and along with his partner Litsa, loves looking after their customers with a personalised buying experience, no matter where in the World their customers live.

Want to learn more?

You can read more about how you can implement Neto to expand your e-commerce business in our Definitive Guide to Selling Online

Find out more


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